Social Media Workshop
Thursday, April 26, 2018, 8am to noon
Optional Lunch & Optional Afternoon Breakout Session
at Charleen’s Portrait Studio, 179 Hartford Pike (Route 101), Dayville, CT 06241
Workshop Morning Agenda with Red Barn Consulting, 8AM to NOON
Review terminology that relates to social media management such as: copywriting, brand, conversion, engagement, etc
Walk us through via computer demo, practical methods of identifying our most popular content across FB and IG
factors on what makes social media posts engaging
What Insights or stats to pay attention to or what they really mean. On IG or FB
best ways to Create/schedule posts on our platforms: methods, trial and error process.
how we should analyze results of our past months posts to get clues on how we can make better posts for the next month or future.
Best times of posting on social media
Touch on social media ads…Referrals to ad consultants or resources.
NOON: Lunch! Bring your own Lunch (there’s a full kitchen) OR walk over next door to buy your own lunch at The Dubliner Sandwich shop.
Optional After Lunch Breakout Session (from 1 to ~3PM) With a partner, or small group, using your mobile device or with your laptop:
Identify your top social media post that’s most popular and brainstorm why it might be popular? figure out key factors on why they were popular for you?
make a list of ideas for posts, for the next month based on our insights. Ideally linking or connecting to your website or blog.
PLEASE CHECK-IN between 7:30-8:00AM. We'll have coffee, tea, refreshments. We'll be starting at 8AM sharp!